April 11, 2010

RYTC Meeting at ONE Yoga Center in Foster, RI

Sunday, April 11th 2010            6: 00 pm-7: 30PM

4 attendees

Meeting opened with Ellen reviewing the invitation responses that she received from non-attending members about RYTC meetings and event participation.  The interest in future meeting participation is reported as minimal.  The interest in participating in future events/event planning is reported as moderate.

Ellen will report back to the group following a meeting with an accountant to determine how RYTC funds will be handled.

The attending members decided to limit all collaborative efforts to a single group advertising and event idea.  A subsequent push for membership drive will follow the completion of the group-advertising endeavor.

Kathleen is drafting a letter to be sent to the RYTC email list of yoga teachers/studios proposing the idea of a group advertisement of a collaborative promotional series of classes.  The group-ad will be run in the free, local circulars of all the communities in the RYTC catchment area (Foster Home Journal, Bargain Buyer, Coventry Reminder, Turnpike Buyer, Sunrise).  Interested teachers/studios would offer a limited class series at a reduced rate to spark interest in potential new students.  The aim is to promote recognition and attendance at participating studios/teachers as well as of RYTC itself.

The first email would determine interested participants and a follow-up letter would include details to those in agreement.  The project completion date is set for August 19th for the launch of the advertisement.

Other membership motivators mentioned include:

  • Featuring an RYTC member of the month on the website.
  • Wholesale purchasing of equipment and props with group affiliation.

Members agreed that there continues to be a need for existing members to post info/copy to the website regarding upcoming events, or articles.

The attending members will be communicating via email to execute the initial steps of this endeavor before the next RYTC meeting that will be on Sunday, June 13th, 6pm at One Center for Yoga in Foster, RI.